Saturday, December 29, 2012

Penny Auctions in France

The EU as a whole had a love/hate relationship with Penny Auctions. The whole concept and thus the industry originated in Europe and became popular in America later on. After all, it was Swoopoo which started the whole concept of penny auctions and took it mainstream. However, Swoopoo is bankrupt now and of course a lot of very unhappy customers.

There were a few other penny auctions in the EU area like BidYes is right now - based in France. However, that doesn't even come close to the scale of Swoopoo. Then there was BidRivals that was really big in the EU area but they too are closed now. BidRivals was kind of big in France too.

So what's next for France and EU? Looks like Quibids! Yes, Quibids, the site that perfected the penny auction model in the US (and always moving away from branding itself as one) is now expanding into the EU. They started off with France and Germany.

This is big for the French penny auction industry because Quibids has withered the whole storm very well and is going as strong as ever even when most well known penny auctions all over the world close down. If Quibids can convince the French bidders that they are different from BidRivals and Swoopoo, they can strike it big there. It's quite exciting for both Quibids and French penny auction bidders. 

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